Amazon for Fuel Wholesalers is here. It's Called Gravitate.

Amazon started selling books online in 1995, but CEO Jeff Bezos had a plan to make it an “everything store”. And it has quickly grown into the largest online marketplace in the world. In consumer-facing industries, this practice is commonplace. However, most business-to-business organizations lack this online selling channel. Many other industries, like wholesale fuel, can benefit from bringing buyers and sellers together online.

S&P Global says oil and gas companies have cut “more than $37 billion from their 2020 spending plans as they grapple with the fallout of an international price war and falling demand”, showing there is a need to attack costs. Just as Amazon enables buyers and sellers to reduce transaction costs and enhance revenues, Gravitate offers the same benefits for refined fuels marketers and wholesalers.

The industry-leading Online Selling Platform provides a simple, self-service interface—available on a mobile app and desktop—that puts marketers in the driver’s seat. Marketers can efficiently transact with hundreds of customers while empowering them to buy when the market suits them. With this tool, customers can purchase fuel at the current market price or enter a bid which is then reviewed or approved automatically.